Sao Paulo Fashion Week: 53rd Edition Kicks Off In Brazil

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The 53rd edition of Sao Paulo Fashion Week has returned to the runway, showcasing the latest trends in Brazilian flair.

This year’s opening show in Latin America’s biggest fashion event featured the brand A la Garconne, launched by Brazilian designer Alexandre Herchovitch, showcasing its newest trends on Sao Paulo’s runway.

Sao Paulo Fashion Week Creative Director, Paulo Borges said this year’s edition seeks to communicate people into a transition into the future, having the individual in the center of all “ongoing creative, economic and social circles” in contemporary times.